This is brilliant. Business Insider article: ‘IT’S NOT WORTH IT’: Ad Exec’s Brutal Rant Before He Died Of Cancer Is Absolutely Chilling
It’s an idea I’ve been chewing on for a while…the idea that we’re all running around trying to feel important. Chasing ‘busy’ for the sake of ‘busy’ and calling it ‘productive’. But I often feel like I can see the ‘Matrix’ and it’s all a load of crap. Are we really doing anything meaningful? The Ra Ra’ers (yes I’ve been guilty) stroking each other’s egos and patting each other on the back… the question is: When its all said and done, and you’re looking back, what value will I really have contributed? What’s behind the curtain?
Beyond providing for your family, (which of course has value) have we been deluding ourselves that we’re making some sort of meaningful contribution or are we stroking our egos, trying to be popular and maintaining some imaginary grip on ‘Relevance’?